Recently, I upgraded to the new Google Analytics and it looks far better than the previous version and it is faster as well. Now, as you know that Google considers site loading time as one of the ranking factor so it is important to check, correct and decrease the loading time of your site. The new Google analytics have introduce this feature and now it shows the site load speed in their new analytics.
The reason why site loading time is important is that if you are having a speedy website, it can improve your rankings and it can also improve your time on site and can decrease the bounce rate and as you know that Google loves to rank those sites higher in their search results which are fast and user-friendly!
How to Enable Site Speed in Google Analytics
Enabling this feature is very easy. All you have to do is to just add a new line in your existing Google analytics’ tracking code in your HTML coding.
The code which you have to add with your Google Analytics’ tracking code is :
_gaq.push(['_trackPageLoadTime']);
Alternatively, You can directly replace your Google Analytics’ code with the one given below :
<script type="text/javascript"> var _gaq = _gaq || []; _gaq.push(['_setAccount', 'UA-XXXXX-X']); _gaq.push(['_trackPageview']); _gaq.push(['_trackPageLoadTime']);
(function() { var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true; ga.src = ('https:' == document.location.protocol ? 'https://ssl' : 'http://www') + '.google-analytics.com/ga.js'; var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(ga, s); })();</script>
Just take a note that you don’t miss to insert your Account ID replacing it with the ‘UA-XXXXX-X’ in the above given code. For more information regarding this new feature, check out the official site speed implementation guide. Let me know if this helps you out.
Note : It will take some time to affect the changes and before the code is corrected, the site speed value in the Google analytics will be shown as –0-.
What did you notice as your site speed now?


good one, it help me to find site speed very easy……
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thats great……………but how we can increase our website loading speed…………
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We can easily increase speed by removing non useful ads and widgets!
i dont think its accurate…..tools.pingdom.com is better imo
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you are right! I get different results for pingdom and google analytics. Don't know which one to trust!
Thanks for informing about the new site speed tracking tool by google.
Nice update by google! This feature would surely help webmasters to detect the cause and improve their website speed!
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Hi Rahul
This is a great move from Google. I like this feature. But make it sure that you are using the newer version as the feature is visible only in newer version.
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yes, exactly
and even I liked this feature
Really its a good move from the part of google.Thanks Rahul for updating this news.
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well ananlytics is whoing me strange results….i believe my site loads faster than the time it shows lol
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Nice yaar….it will us a lot….
Nice 1……keep posting like this………………i need more tricks for google,,,,,as soon as upload it,,,,,,,,
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[...] of your website and to know the loading time of your page, recently Google introduced “site speed” but here I found one more tool having a very nice interface which detects the loading time [...]
Helps a lot, thanks. I was using Google online page speed tool and Gtmetrix. Gtmetrix is good it shows page score by analyzing both Google Page Speed and Yslow.